We are proud to introduce our new visual and brand identity: Tecniplast Group.

Bringing together the three Divisions in which we operate - LAS (under the Tecniplast brand), pharma (represented by IWT), and laboratory activities (through Tecnilabo) - Tecniplast Group affirms our role as a unified entity driving innovation across preclinical, medical and biomedical research, as well as in the pharmaceutical ATMP manufacturing and related GMP industries.

Rooted in over 75 years of history, the new Tecniplast Group brand reflects the strength of our legacy and the stability of a company that remains family-owned. At the same time, it underscores our continued commitment to innovation in the service of science and our ambition to be a strategic partner and trusted reference point for our clients.

To reinforce this vision with clarity and purpose, we have reimagined how we express and communicate the identity of Tecniplast Group.

OUR BRAND GUIDELINES

To align Tecniplast’s visual language with its new multi-sector positioning, the rebranding has encompassed both the Group identity and that of its Divisions, on a global scale. At the heart of this evolution lies a Group that remains faithful to its history and values, while actively embracing change and innovation as core elements of its DNA, its offering, and now, its identity.

The new Tecniplast Group brand, representing our three divisions – LAS, Pharma, and Laboratory – on these principles. It pays tribute to our nearly 75+year legacy, reflects our family-driven business model, our strategic diversification, and our unstoppable international growth.

THE TECNIPLAST GROUP LOGO

Our homage to the past is clear: the brand retains the vibrant power of Tecniplast’s iconic pure red, symbolizing the passion and determination that drive us forward.
The icon remains true to its origins, while adopting a refreshed and modern graphic style – in line with Tecniplast itself: a Group that honors its legacy and values, while consistently evolving and innovating, integrating these principles into its DNA, its solutions, and now, its brand.

BRAND ARCHITECTURE

United under a shared Group identity – with a common vision, mission, and values – the LAS, Pharma, and Lab Divisions now present a more cohesive and harmonious image. They are strengthened by shared visual elements that reinforce their unity.

This is clearly reflected in the harmonized color palette: while the Tecniplast (LAS), IWT (Pharma), and Tecnilabo (Lab) brands retain their individual identities, they now do so within a renewed, consistent, and balanced brand ecosystem.